Writing · Archive
Figuring out what to build
Building the right thing is a different skill from building the thing right. These are working notes on product sense: talking to users, watching what they do instead of what they say, and deciding what not to build.
The useful question is usually not “how do we build this?” — it’s “why does this need to exist at all?”
7 posts
- Jul 20Read →
What company have you referred the most to people?Learn what company Brent has recommended the most. - Jul 17Read →
Lessons from Loosing an App BattleExplore the key takeaways from the app battle between Team BikeBike and Team Robbin. - Jun 29Read →
Old Timey MenusMenus from the late 1800s to the early 1900s, translated with AI. What people ate and what it cost. - Apr 18Advice to a young entrepreneurRead →Advice to a young entrepreneur who inherited his father's business on whether to go to college, talking to customers, and using AI to optimize operations.
- Feb 20Steve Jobs articulating the NeXT strategy and pain pointsRead →Steve Jobs is great at analyzing the market, explaining the pain points of the customer and key competitive strengths of NeXT.
- Sep 5Determining product market fit of an unreleased product or why I have trouble unsubscribing from SuperhumanRead →After reading how Superhuman set their product strategy, it revealed to me why I continued my subscription while canceling many others during COVID. Thanks R...
- Aug 28Read →
Work with me
Not sure what to build first?
I start with users, prototype fast, and kill weak ideas early. Did it for DFS product search and CNN Travel; do it for my own apps too. Available for fractional and project work.