30M
Monthly page views reached on the CNN Travel vertical
12
Developers across a globally distributed engineering team
Weekly
Agile scrum release cadence from day one of the programme
Pivot: CNN Travel Mobile App API and Responsive Web Design
Launched multilingual hyper local CNNGo product ultimately becoming the global CNN Travel vertical.
My impact: Coached and trained development team in agile scrum delivering weekly releases that enabled server infrastructure to scale to 30 million page views per month, and high 7 figures (USD) in attributable revenue through custom advertising executions.
Learnings: Frequent releases allowed us to learn quickly and pivot from standalone apps to a mobile-responsive website, recognizing that mobile experiences should offer unique value beyond replicating web content.
Tech stack
Platform & Infrastructure
Drupal CMS
MySQL
Akamai CDN
Rackspace
DoubleClick (DFP)
Front-end & API
jQuery
REST API
CSS3
Similar work
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Related case studies
2016
CNN Travel: TripAdvisor affiliate widget
30% editor adoption · several million dollars in revenue